Site Performance Report

Our Site Performance Report analyses how visitors actually use your site — where they land, where they leave and what slows them down. For those who want to turn data into sharper journeys and improved conversion rates.

An overview

Optimising behind the scenes

We analyse how visitors move through your site – which pages they see, where they drop off and how behaviour varies by device and other characteristics. Performance reports are usually commisioned by companies looking to optimise conversion rates.

Delivered by our research team, the report is grounded in real user data, not assumptions. You’ll get practical, prioritised recommendations you can act on now, plus strategic guidance for long-term optimisation.

For decision-makers, it’s a way to turn unclear traffic trends into concrete improvements – sharper journeys, better conversion, stronger retention and a site that performs where it matters.

“The report gave us clarity we didn’t know we were missing. Zaang helped us see exactly where users were getting stuck – and what to fix first. The impact on our conversion rates was immediate.”

Marketing Manager, Education Platform

Site performance

Frequently asked questions

What does the Site Performance Report cover?

We analyse your site’s user behaviour using tools like Google Analytics, Matomo and Hotjar – looking at entry points, drop-offs, engagement, device differences and content performance. We also review high-level speed and performance metrics to spot technical friction. Typically our clients commission these reports to get a deeper understanding of how the site is being used with a view to optimising conversion rates.

How is this different from a technical performance audit?

This report focuses on how real visitors experience your site, not just what tools like PageSpeed say. It connects behaviour with performance – helping you understand what’s slowing users down, impacting conversion rates or driving them away.

How much does it cost?

Pricing depends on your site’s size and the complexity of the journeys we’re analysing. Most reports start from £1,500.

Do I need to provide access to anything?

Yes – we’ll need access to your analytics platform (GA4, Matomo, Adobe, Hotjar etc.) and any relevant dashboards or goals you’ve set up.

How long does it take?

Most reports are completed within 1 – 2 weeks.

Book in your Site Performance Report

We’ll review your request and respond
within 24 hours.

Alternatively, book an intro call to find out more about our Site Performance Report and discuss whether it’s right for you.

Ready to take that first step?

Drop our client partner an email at sean.p@zaang.com
or complete this form to get the ball rolling on your project.

Alternatively, book an intro call to find out if Zaang is the right partner for you.

Project request form

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Alternatively, book an intro call to find out if Zaang is the right partner for you.