WHAT THIS PROJECT WAS ABOUT
Balfour Beatty is a leading international infrastructure group with more than 100 years of experience in delivering highly complex infrastructure projects. Balfour approached us to produce their Season’s Greeting Card – for any company, an outwardly light-hearted challenge, but crucial in terms of brand perception. The result of our thinking was an e-card depicting an interactive miniature 3D world inside a snow globe. Recipients could enter and explore a world composed entirely of Balfour Beatty’s construction and infrastructure projects from around the world.